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Jade Lee

Head of Partnerships
XDS Spark

Jade Lee is the Head of Partnerships at XDS Spark, where she helps game developers and service providers connect, and thrive through facilitating sustainable external development partnerships. She brings over eight years of experience in the games industry, including her role as Head of Business & Marketing at Lemon Sky Studios, where she pioneered business development, marketing, and strategic planning for high-profile projects with clients such as Sony PlayStation, Naughty Dog, and Sucker Punch.

Jade’s expertise spans global partnership building, business development, and strategic growth. Having worked across both the service provider and B2B digital platform space, and with international experience in Asia, North America, and Europe. She offers a unique, culturally fluent perspective on the challenges and opportunities shaping today’s external development ecosystem.

Jade is passionate about supporting studios with clarity and purpose, emphasizing long-term collaboration, and strategic visibility. She also champions amplifying diverse voices in the global games community and believes in the power of inclusive, cross-cultural partnerships to drive meaningful growth.

Head of Partnerships
XDS Spark

Jade Lee is the Head of Partnerships at XDS Spark, where she helps game developers and service providers connect, and thrive through facilitating sustainable external development partnerships. She brings over eight years of experience in the games industry, including her role as Head of Business & Marketing at Lemon Sky Studios, where she pioneered business development, marketing, and strategic planning for high-profile projects with clients such as Sony PlayStation, Naughty Dog, and Sucker Punch.

Jade’s expertise spans global partnership building, business development, and strategic growth. Having worked across both the service provider and B2B digital platform space, and with international experience in Asia, North America, and Europe. She offers a unique, culturally fluent perspective on the challenges and opportunities shaping today’s external development ecosystem.

Jade is passionate about supporting studios with clarity and purpose, emphasizing long-term collaboration, and strategic visibility. She also champions amplifying diverse voices in the global games community and believes in the power of inclusive, cross-cultural partnerships to drive meaningful growth.